PlayCleanGo Sponsorship Opportunities

Man and child near a firepit.
A family walking through a trail in the woods.

You can help recreationists preserve the places they love! 

We love the outdoors and there is nothing better than sharing beautiful natural spaces with friends, family and neighbors. But, we also know that these natural areas are under attack. Invasive species are causing extinctions of native plants and animals, reducing biodiversity, and fueling wildfires.

This is why NAISMA runs the PlayCleanGo program. We want to empower recreationists to help fight invasive species while also enjoying the outdoor activities they love. 

We know that you value our natural heritage too. With your help, we can make a difference and stop the spread of invasive species.

What is PlayCleanGo?

The PlayCleanGo campaign works tirelessly to stop invasive species from harming North America’s lands and waters. We’ve worked with 600+ local and international partners including environmental, government and recreational organizations. PlayCleanGo uses clear messaging and community-based social outreach to raise awareness of how and why thousands of invasive species are spread every year. To stop the spread, PlayCleanGo and its partners provide easy, actionable information and prevention tools in the hands–or near the feet–of individuals to help everyone enjoy our beautiful natural resources responsibly. These efforts have reached millions of recreationists to date. Find out more at PlayCleanGo.org.

How can PlayCleanGo work with you?

Help your organization put its values into practice by supporting the work of PlayCleanGo. We use contributions from organizations like yours to provide educational materials, prevention tools, and support to those caring for our natural spaces. Here are a few ways that PlayCleanGo can support your organization’s values:

  • Work with us to educate millions of recreationists on how to prevent the spread of invasive species.
  • Sponsor boot brush stations at trail heads across North America.
  • Support behavior change through consistent messaging and turnkey marketing.
Are you a community organization, non-profit or federal agency? You may be interested in becoming a NAISMA partner. Our partner program grants access to PlayCleanGo outreach and education materials, as well as other NAISMA member benefits. The packages you’ll find below are for organizations interested in making a brand impact with recreationists.

Get your brand in front of recreationists – sponsor a boot brush station

Imagine your logo placed on a boot brush station at a highly visited trail head! With a five-year longevity, you can choose from our growing list of locations across the U.S. and Canada. From local parks in urban areas, to the most majestic national parks and scenic trails, your can support conservation efforts while also showcasing your brand. 

Interested? Contact Krista Lutzke, PlayCleanGo Program Manager, to select your preferred boot brush station from our growing list of locations across the U.S.

Choose the sponsor package that's right for you:

Defender

$ 500
  • Name listed on annual report and PlayCleanGo.org

Protector

$ 1,000
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels

Sustainer

$ 2,500
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels
  • Sponsor one boot brush station with annual visitor reach of 10,000+ individuals

Benefactor

Show your customers you care!
$ 5,000
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels
  • Discount code for your product advertised to PlayCleanGo subscribers
  • Sponsor two boot brush stations with annual visitor reach of 25,000+ individuals
  • Social media takeover day to highlight new and exciting products and/or brand ambassador adventures
  • Write for our blog to highlight new and exciting products and/or brand ambassador adventures

Patron

Invest in stopping the spread of invasive species!
$ 10,000
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels
  • Discount code for your product advertised to PlayCleanGo subscribers
  • Sponsor five boot brush stations with annual visitor reach of 25,000+ individuals
  • Photo or video of your product in use on social media ad reaching 100,000 individuals
  • Brand placement in a social media ad reaching 100,000 individuals

Events Page Sponsor

High visibility = high impact
$ 25,000
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels
  • Discount code for your product advertised to PlayCleanGo subscribers
  • Photo or video of your product in use on social media ad reaching 100,000 individuals
  • Brand placement in a social media ad reaching 100,000 individuals
  • Sponsor events map
Exclusive

Awareness Week Sponsor

Our largest media campaign of the year!
$ 50,000
  • Name listed on annual report and PlayCleanGo.org
  • Logo with hyperlink on sponsor page
  • Shout out with tag to your Facebook, Instagram and Twitter channels
  • Discount code for your product advertised to PlayCleanGo subscribers
  • Photo or video of your product in use on social media ad reaching 100,000 individuals
  • Brand placement in a social media ad reaching 100,000 individuals
  • Title sponsor of PlayCleanGo Awareness Week: a national event reaching 750,000+ recreationists
  • Sample of your product sent to select PlayCleanGo outreach events, reaching 10,000+ individuals
Exclusive